Issue 29 – Summer 2021 (Special Edition)
Many youth today are using cannabis not realizing the impact that it can have on them today... tomorrow... or even on their future. Our hope is to educate youth about the dangerous side effects cannabis can have on them so they will remain free to live their lives to the fullest... substance free. Let us know if we can assist your group in starting the conversation.
Did you know that the average age youth are asked to try cannabis is 14.3 years? Our campaign will target the middle school age bracket and the campaign includes: a video to circulate on Social Media, several Social Media posts, encouragement for teens to take a pledge not to use/try this drug during their middle/high school years and by taking the pledge they will receive some “climbhigher” swag.
Thanks for your support!
Check out the Climbing Higher video: www.cafnb.ca/climbing-higher
It was almost three years ago that the CAFNB initiated the development of a campaign to provide information to the youth of New Brunswick about the effects of Cannabis use. Our hope was to provide the youth with information that would enable them to make good choices. The Atlantic Baptist Foundation was presented with a proposal for a grant to permit CAFNB to develop the campaign. As Marsha described this launch is the accumulation of a yearlong effort by Marsha and her team. The launch of this campaign would not have been possible without the grant from the Atlantic Baptist Foundation. I would like to take this opportunity to personal thank the Atlantic Baptist Foundation for their on going support.
We would like to acknowledge the dedication and hard work of Matthew Hanson in helping to develop content for the Climbing Higher program. Matthew is a former marketing student from NBCC and current marketing director for the #ClimbHigher campaign. Captivated by imagination, Matthew cannot help but get excited about creating things for people. Whether it is strategy, graphics or videos, Matt gets excited to see a vision through to completion. He’s excited to work on future campaigns for CAFNB.
It is through the generous support of people like you that we are able to create programs that impact the lives of our youth. Through your support, our programs provide youth with information to help them make wise and healthy choices for their lives.